Sunday, June 7, 2009

The Juncanoo Interview Questions

The Juncanoo interview is how we hope to understand the behaviors of the community; of artists, galleries and museums. We believe, that if we can understand the ways the members of the community see themselves, what constitutes success for them today, and figure out how to use technology to bring them closer to success, we can develop tools that are truly functional.

Interviews are fairly broad ranging, and I ask about all aspects of life in the art business, as an artist, curator, or director. Interviewees have been kind enough to share their goals, aspirations, and views on the joys and challenges of being in the art business.

I've posted our questions below. Feel free to answer them, and send me a note if you can think of better ways for us to understand these issues.


Interview Questions:
1.How do you define success for yourself?
a.Financial success
b.Critical acclaim
c.Reputational/public recognition
d.Other (please specify)

2.How often do you show/exhibit each year, and in what format?

3.How much, on average do you spend in total on each exhibition (please include all costs)?

4.Do you currently use any web-based tools to promote yourself? If not, why not? If so, which do you use?
a.Personal Website
b.Personal Blog (which service?)
c.Image Sharing portal (Flickr, Shutterfly etc – please specify)
d.Social Network (Facebook, Myspace, etc – please specify)
e.Art Aggregation sites (Artinfo, Artlog, etc – please specify)

5.How do you use your online presence?
a.Marketing - to reach new audiences
b.Dialogue – engage your current audiences
c.Other (Please Specify)

6.How do you currently reach new audiences?
a.Word-of-mouth
b.Open Studios
c.Exhibitions
d.Teaching courses
e.Other (Please Specify)

7.How often and how deeply do you currently interact with your viewers?

8.What things
a.Do you currently do that you wish you could do better?
b.Do you not do yet but dont have time for?
c.Do you currently do that you would rather not do?


Thanks - come again!
Ayo

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